Announcing the VIP Vodcast: Where Value, Innovation & Pricing Take Center Stage

Jun 25, 2025

**Karen Chiang** is a Chief Value Officer at Ibbaka. Connect with her on LinkedIn.

If you’ve ever wondered what truly drives business growth, you’re in the right place. I’m Karen Chiang, Chief Value Officer at Ibbaka, and I’m thrilled to announce that I am hosting the VIP Vodcast—your go-to destination for practical conversations to implement value, innovation, and pricing strategies.

Watch episode #1 with Ozge Kurtoglu now

In today’s fast-moving business landscape, value isn’t just a buzzword—it’s the secret sauce fueling the world’s most successful organizations. The VIP Vodcast is where business leaders share how they put customers at the center—leveraging value to drive growth, ignite innovation, and stay ahead of the competition through smart pricing strategies.

In each episode, we dive deep into what value means for sales teams, customer success, innovation leaders, and anyone looking to reach and exceed growth targets and to elevate their company’s valuation. You’ll hear firsthand from top executives and trailblazers as they share compelling stories about translating value into pricing power to drive measurable business impact.

The VIP Vodcast is your peek into the latest innovations transforming how companies think about value and pricing. Expect fresh insights, actionable takeaways, and new perspectives that will keep you ahead of the curve.

If you’re passionate about unlocking growth and creating competitive advantage through value-driven strategies, this is the series for you. Tune in, subscribe, and join the conversation—because here, value isn’t just a talking point. It’s the core of business.

Let’s dive in and discover how value, innovation, and pricing can propel your organization to new heights.

Watch Episode #1, where industry pricing powerhouse Ozge Gale Kurtoglu and I discuss how customer outcomes and technology innovations are transforming strategy.