Pricing and customer value management is an emerging business practice that manages value to customer (V2C) over the lifecycle of the customer engagement. Managing value entails creating, communicating, delivering, documenting and then capturing a fair share of the value created through pricing. Help define this category by participating in this survey.

Pricing thought leader Tim Smith share his insights into the skills required for pricing expertise and how he trains people to move freshly minted MBAs to pricing analysts to pricing consultants. He also speculates on how pricing software will need to evolve to meet market needs.

Pricing is a critical capability where the skills required are changing rapidly. TeamFit is partnering with Ibbaka to explore. Professional Pricing Society.