THE VALUE & PRICING BLOG

The latest stories, blog articles, and pricing news from the Ibbaka team

Steven Forth Steven Forth

AI Pricing: AI as extension or platform

ChatGPT was launched less than one year ago but it is already upending SaaS product architectures. Initially we saw many generative AI extensions but we are now seeing the AI as the platform. How will this impact pricing?

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Steven Forth Steven Forth

Pricing and Package Design - Two packaging patterns

In B2B SaaS, pricing and packaging are developed together. The package architecture determines the pricing model design. Two common approaches to packaging are (i) platform with extensions and (ii) independent modules. Both evolve through application of the severn modular operators. Pricing needs to evolve with the packaging.

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