Despite the hype and sky high market capitalizations, many SaaS companies have struggled to turn a profit. TSIA VP Research & Advisory, XaaS Product Management, Laura Fay shares her insights into the SaaS business with Ibbaka.
Innovation often comes from looking outside one’s own industry. Caspar de Bono is part of the leadership team that led the Financial Times from a past as an advertising based print publication to a future as a subscription driven digital publication. This has generated enough additional cashflow to fund an increase in editorial investment. Pricing innovation was a critical part of this.