Pricing is the single most powerful lever to increase revenue, profit, market share.
Ibbaka partner Steven Forth is recognized as one of the world's leading pricing experts by OpenView Venture Partners.
As a company built by entrepreneurs who understand innovation, our passion is to improve product launch as well as in-market success through better pricing strategy and execution.
We take insights about value, market segmentation, target customers and buying processes, and combine them to develop pricing models that optimize results for the buyer and seller.
Ibbaka will help you redesign your pricing to:
value to your customers
for profit, revenue, market share
the best customers
We combine end-user experience, value-based pricing & data analysis to answer key business questions, and recommend immediate actions to improve pricing strategy.
Business-to-Business (B2B) Software as a Service (SaaS) Companies
Industrial Internet of Things (IIoT) Companies
Multi-sided Market Platform Businesses